IN THE NEWS

April 20, 2010 - April 23, 2010
Battery and Electrical Specialists Association Annual General Meeting

August, 2009
The Noco Company Announces New Dual 8D Battery Box

August 20, 2009
BESA Web Site Upgrade Announcement

The Noco Company Announces New Zinc (Zn) Battery Terminals
August 4, 2009

Click here to view the press release (PDF)

2010 BESA Annual Meeting Announcement
July, 2009

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The Noco Company Announces Acquisition of Advanced Fishing Technologies
June 15, 2009

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Auto Meter Test Equipment Introduces BusPro 660 & BusPro 662 AGM Battery Optimized Multi-station Chargers
May 13, 2009

Click here to view the press release (PDF)

Argus Analyzers' Battery Bug Now Available for Motorcycles
April 29, 2009

Click here to view the press release (PDF)

2009 BESA Annual Meeting Dates Announced. April 21 – 24, 2009 at the Westin St. Louis, MO.
January 29, 2009

The Battery and Electrical Specialists Association (BESA) announced today the dates for their annual meeting to be held in St. Louis, MO. BESA members will begin arriving on April 21 for all those who want to attend the pre-registration social.

Click here to view the press release (PDF)

New BESA website member and vendor training
October 10, 2008

The new BESA website will be the center of all activity for members and vendors as the Cross Country Brand is introduced to the market over the next few months. It is important that all members and approved vendors use the website.

BESA will be providing website training for member and vendors on the following dates:

Member Dates and Times

October 17 5:00 a.m. PST
October 17 11:00 a.m. PST
October 23 8:00 a.m. PST
October 23 11:00 a.m. PST

Vendor Dates and Times

October 17 8:00 a.m. PST
October 23 10:00 a.m. PST

Thank you,

Roland Best
President, BESA

East Penn Brings UltraBattery Technology to North America
September 22, 2008
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East Penn has entered into an exclusive agreement with Furukawa Battery Co., LTD., a Japanese battery manufacturing company, to release a revolutionary new battery technology in North America. The UltraBattery, which will be manufactured by East Penn, combines an enhanced power negative electrode in a lead-acid battery.

The new technology enhances the ability of the battery to accept and deliver high levels of power with low levels of electrical resistance similar to a supercapacitor. Traditionally, supercapacitor and lead-acid batteries are separate components relying on electronic controllers and complex algorithms to switch power between both units. This new technology eliminates the need for additional electronic control and multiple energy storage devices.

The UltraBattery is ideal for Hybrid Electric Vehicles (HEVs), which rely on a battery operated electric motor to meet peak power needs during acceleration and recapture energy normally wasted through braking to recharge the battery. In certain life cycle tests, this new battery, invented by CSIRO (Commonwealth Scientific and Industrial Research Organization), the Australian national science agency, and developed/manufactured by Furukawa Battery Co., has exceeded the life cycles of its Nickel Metal Hydride counterpart for HEV applications. In addition to higher cycles, the UltraBattery utilizes a less cost-intensive technology and is easier to recycle than Nickel Metal Hydride and Lithium-Ion batteries.

While East Penn continues to explore new alternative battery technologies, the company also strongly believes there is a future role for lead-acid technology. This revolutionary lead-acid UltraBattery as well as other advancements in new battery technology helps prove that East Penn’s beliefs are well founded. The company is excited to explore the use of the UltraBattery in more than just HEVs, especially in applications where batteries continually operate at a partial state of charge.

East Penn is a leading manufacturer of high quality lead-acid batteries and accessories for the automotive, telecommunications, UPS, commercial, marine, and motive power markets. The company’s quality and environmental systems for its entire 520-acre complex have been certified to ISO 9001:2000, ISO/TS 16949:2002, and ISO 14001:2004 requirements. For more information contact East Penn Manufacturing Co., Inc., Lyon Station, PA 19536 or visit the company web site at www.dekabatteries.com.